Nokia Lumia 920 is making customers impatient. Why I believe it will be worth the wait
The arrival of the Nokia Lumia 920 is awaited for with growing impatience. People start blaming Nokia that the company announced the device without making it available within a week... Well, Nokia actually never has before, and it has some advantages even.
Of course, I'd love to get my hands on the Lumia 920 asap. Get to work with Windows Phone 8, and see how it is to work with the second kind of PureView with that new OIS magic I've been witnissing for a few times now. I'd rather have it tomorrow than next week - no doubt about that.
But in fact, officially announcing the Lumia 920 on the 5th of september and releasing it in october or november, would be blazing fast for Nokia. Back in the "old" days, it was quite normal to wait for at least half a year or even up to nine moths before the announced smartphone finally hit the shelves.
Of course, times have changed and I guess Apple is responsible for that. Apple always waits with their announcement until they're sure they can deliver within the next week or so. And now people seem to expect that from other companies as well. Still, I think announcing the Lumia 920 this "early" was the best thing Nokia could do.
Since the introduction of the iPhone 5 it has been compared to the Nokia Lumia 920 many times - that's great PR in itself. I already know several people that are glad they now know about the Lumia 920 and decided to wait for it. Had they not known about it, they would have ordered the iPhone 5 instead - or bought a Galaxy SIII.
It is in the interest of Nokia that potential customers know what can be expected, so they can decide what they want. Also I think it's a good thing customers won't get frustrated with their new smartphone when they would suddenly discover a revolutionary new one would be available the same month. Wouldn't you blame Nokia for "not telling you earlier"?
Did I just write a revolutionary new one? Yes, I really believe the Nokia Lumia 920 has the potential to lure people away from Apple, Android, Samsung and HTC. Below I will explain why.
Here are some unique selling points Nokia has to offer.
- First, Samsung and HTC will bring Windows Phone 8 as well, but Nokia will have their own renowned apps (like Maps*, Drive*, Nokia City Lens, Transport, Reading and free streaming Music);
Specific for the Nokia Lumia 920 there are a few more unique selling points I can mention:
- First (no surprise on this blog) PureView technology, now powered with Optical Image Stabilization, enabling you to make sharp pictures under less favorable low-light circumstances;
- The new supersensitive touchscreen: a 4.5-inch PureMotion HD+ WXGA IPS LCD, ClearBlack display - not only offering a brilliant 1280x768 (!) resolution, but also enabling you to use it with your fingernails, keys or even with your gloves on (I totally love that innovation);
- Wireless charging;
I'm tempted to add Great design as a unique selling point, but surely that's a matter of taste. As far as NFC is concerned I've understood Samsung and HTC will offer it on their Windows Phone 8 devices as well. But I wonder if they have the great
- Accessories, like the new Monster bluetooth headphone or the JBL wireless charging NFC speaker!
So that's why I think the Lumia 920 will make a big impression. If you are happy with your iPhone you probably won't be even visiting this blog and wait for an opportunity to upgrade to nr. 5.
But I'm quite sure that some iOS users are starting to get bored with it, and are looking for interesting alternatives. And since Android in that camp is generally considered to be an iOS rip-off, Windows Phone 8 probably will be considered a new and really exciting alternative. And in that case I believe the Lumia 920 will be the best you can get.
And let's face it: people getting very impatient about the Lumia 920 also shows they're very excited about it. It would have been a total disaster for Nokia if nobody cared after the announcement. But that's not the case, far from it even.
* Joe Belfiore has announced that "Windows Phone 8 builds in Nokia mapping as part of the platform. Our partnership will provide more detailed maps and turn-by-turn directions in many countries, plus the ability to store maps offline on your phone so you can work with maps without a data connection."
To finish, here's a picture showing lots of differences between the Lumia 920 and the iPhone 5